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What are S.W.O.T. Analysis? | Definition and Overview

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S.W.O.T. Analysis : An analysis of a firm that encompasses its Strengths, Weaknesses, Opportunities, and Threats. This includes looking at external as well as internal factors of a firm in order to make educated, strategic decisions.

Click the links below to read other related definitions:

What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview

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