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What is a Full Service Agency? | Definition and Overview
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Full Service Agency : An agency that deals with all aspects of the advertising process, including planning, design, placement, and production, as well as public relations, sales promotions, and direct marketing, opposed to a boutique that focuses on one service.


Click the links below to read other related definitions:

What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview

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