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What are Persons Viewing Television (PVT)? | Definition and Overview
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Persons Viewing Television (PVT) : The percentage of people viewing TV during a particular time in a specific viewing area. This term is used by Arbitron.

Click the links below to read other related definitions:

What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview

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