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What is Recognition? | Definition and Overview

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Recognition : The formal acknowledgement given by a communications medium or vehicle to an advertising agency to recognize that agency as competent, worthwhile, and ethical. This is also the ability for a research subject to recall an ad or campaign when they see or hear it.

Click the links below to read other related definitions:

What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview

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