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What is the Broadcast Audience Research Board (BARB)? | Definition and Overview
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Broadcasters Audience Research Board (BARB) : An information providing service that reports on audience levels per minute. This information is available for ITV and the BBC.
Click the links below to read other related definitions:

What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview

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