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Cost Efficiency : This refers to the relative balance of meeting reach and frequency goals at the lowest price and doing so effectively.
Click the links below to read other related definitions:
What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview
What is Cost Efficiency? | Definition and Overview
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Cost Efficiency : This refers to the relative balance of meeting reach and frequency goals at the lowest price and doing so effectively.What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview
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