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Free-Standing Insert (FSI) : An advertisement or group of advertisements that are added or inserted and not bound in a publication. Can also refer to 'blow in' cards, though an FSI can be much larger and contain more than one ad.
Click the links below to read other related definitions:
What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview
What is a Free-Standing Insert (FSI)? | Definition and Overview
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Free-Standing Insert (FSI) : An advertisement or group of advertisements that are added or inserted and not bound in a publication. Can also refer to 'blow in' cards, though an FSI can be much larger and contain more than one ad.What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview
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