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What is a Near- Pack (Near Pack Premium)? | Definition and Overview
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Near- Pack (Near Pack Premium) : An item accompanying another, offered as a free or discounted product, serving as a type of product promotion. The item may be touching the base product, but is usually separate in a near pack promotion. (See also On-Pack Premium)

Click the links below to read other related definitions:

What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview

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