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What is a Speculative (Spec) Sample? | Definition and Overview
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Speculative (Spec) Sample : A sample promotional product that has the prospective buyer's name or other piece of information on it, made and distributed with the hopes that the customer will purchase the full product.

Click the links below to read other related definitions:

What are Media Relations? | Definition and Overview
What is a Press Kit? | Definition and Overview
What is a Press Release? | Definition and Overview

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